RoofGo Storm

Storm maps show weather, not damage. Hail sizes are NOAA radar estimates, which run high. Wind and tornado marks are reports filed with NOAA. None of it says whether a particular roof was damaged. Inspect the roof before you tell a homeowner anything about storm damage.

Storm data is part of RoofGo Storm

Every piece of storm data in RoofGo comes with the RoofGo Storm add-on: the storm map, the Storms tab and its storm days, the hail, wind and tornado history on each estimate, and the weather section on proposals, homeowner links, Instant Estimates, mailers and their PDFs. NOAA radar hail, wind and tornado at every address since 2020, the storm map for any storm day in the US, the storm days in your service area, and the weather section on your proposals and mailers. It is $79 a month for the whole company ($790 a year on an annual plan), on any paid plan.

Without it, the Storms tab, the storm map and the weather card on an estimate say You haven’t unlocked this feature yet, and proposals and mailers print no weather section, including ones you sent before. The owner or an admin sees Unlock RoofGo Storm, which opens Billing with Storm ticked; nothing is charged until they confirm it there. Everyone else is told that an owner or admin can unlock it. If the add-on is canceled or billing lapses past the grace period, storm data hides again.

What it shows

The weather card on an estimate leads with the biggest NOAA radar hail at the house itself, not hail reported somewhere nearby. Any ground hail reports from that day are listed underneath it, with their distance, as supporting detail. When there is no radar hail at the house, the card does not show hail reports from down the road; it shows wind and tornado reports within 5 miles instead.

Proposals, mailers and anything the assistant writes for a homeowner follow the same rule, more strictly: hail only ever appears as radar hail at the address (“NOAA radar estimated 1.25 in hail at this address on April 14, 2023”). If there is none, they say nothing about hail. Wind reports can still print with their distance. The Storm history section switch in Brand Studio can hide the weather section on your proposals and mailers.

Using it

1. Open Storms in the menu. It lists every day NOAA recorded hail, damaging wind or a tornado around your service area, newest first.
2. To look somewhere else, type any city, ZIP or address in the US.
3. Tap Storm map on a day to see it on the map. Tap Layers and legend for what each color and mark means.
4. To price the streets it crossed, start a bulk job there.

Your storm service area is set in Brand Studio, on the Company tab. It decides where Storms opens first and where storm alert emails watch for hail. It never limits where you can look.

Storm alert emails

When NOAA radar estimates hail of 1 inch or more over about 2 square miles or more inside your storm service area, RoofGo emails you the morning the storm day is in (storm days run noon to noon UTC, so an evening storm is one day): Hail hit your service area, with the date, the largest radar hail, the towns it crossed (from NOAA storm reports and your own saved properties), how many of your saved properties are in the 1 inch hail path, and a link to that day’s storm map.

The next step is in every alert: Price the houses in the hail path and request mailers. The link opens the storm map on that storm with the Bulk tool ready (for people who can run Bulk; reps price the roofs one tap at a time). Choose Request mailer on the houses you want to reach and your office prints and mails them from the Mail room.

• It needs RoofGo Storm and a storm service area. Without either, nothing is sent.
• At most one alert a company a day. Several storm days arrive in one email, and a storm day is never sent twice.
• On for owners and admins. Anyone else on the team can turn it on under Account, Email, Storm alert email. Every alert has a link to turn it off.
• With the RoofGo app and notifications allowed, the phone switch Hail hit our service area sends the same alert as a push.
• Storm history does not prove roof damage. The alert is a reason to go and look, not something to tell a homeowner about their roof.

Talking to a homeowner

• Say “NOAA radar estimated 1.25 in hail at this address on that date”, not “your roof was damaged”. Do not lead with hail someone reported a few miles away: the homeowner wants to know if their house was in it.
• Only an inspection shows the condition of a roof. Get up there and photograph what is actually there.